When families prepare to liquidate a loved one’s estate or downsize a home, one of the first questions they ask is: Should we do an in-person estate sale or an online auction? While both options have their merits, at Estate Sales by Jesod, we’ve seen a significant shift in recent years—online auctions consistently generate higher returns, attract more buyers, and offer a smoother experience for everyone involved.
📍 Traditional Estate Sales: A Familiar, But Limited Option
In-person estate sales—where shoppers walk through the home over a weekend and make purchases on the spot—can be effective in the right setting. They offer immediacy, cash-in-hand sales, and a sense of urgency. However, they come with some major limitations. Foot traffic is restricted to local buyers only, weather and timing can impact turnout, and the atmosphere often leads to last-minute haggling that drives prices down. For homeowners, that can mean more leftover items and lower overall proceeds.
💻 Why Online Auctions Are Outperforming Traditional Sales
At Estate Sales by Jesod, we host our online auctions through AuctionNinja.com, a trusted platform that gives your estate national visibility. Bidders from across the region—and even across the country—can browse your items 24/7, increasing competition and driving up final prices. Items are carefully photographed, cataloged, and promoted online, creating a professional presentation that builds buyer trust and encourages more aggressive bidding.
Online auctions also allow for a much broader buyer base, including specialty collectors who are willing to pay a premium for certain items like vintage tools, fine furniture, records, or designer goods. Unlike a physical sale, where one shopper might offer $10 for a vase, an online auction might see that same item climb to $50 or more in a bidding war.
💬 Real Clients. Real Results.
Don’t just take our word for it—our 5-star reviews speak volumes. One client shared, “Jesod’s online auction brought in more than we ever expected, and the whole process was professional and stress-free.” Another noted, “I was amazed by how far the bidding went on items I thought wouldn’t sell at all.” This kind of feedback is common, and it’s exactly why more and more families are turning to online auctions over traditional estate sales.
✅ The Smarter Solution for Modern Estate Liquidation
Ultimately, online auctions offer higher returns, greater flexibility, and a safer, more organized process—both for families and buyers. At Estate Sales by Jesod, we handle everything from start to finish: organizing, photographing, marketing, selling, and managing pickup logistics. It’s the modern way to clear a home with dignity, efficiency, and maximum financial benefit.
Want to learn more about how an online auction can work for you?
Contact us today or check out our upcoming sales at estatesalesbyjesod.com.
